Packaging Specialist Teams Up with Microsoft in Tracking and Analysis Push
7th November 2017
Stora Enso has joined forces with Microsoft to bring cloud-based intelligent packaging solutions to clients globally. Intelligent Packaging by Stora Enso utilizes Microsoft Azure, the leading cloud platform for business digitalization. The global and scalable cloud platform from Microsoft enables reliable and secure data collection and analytics for clients investing in innovative intelligent packaging solutions.
Intelligent Packaging by Stora Enso integrates widely adopted RFID (Radio frequency identification) technology which enables the product to be tracked, traced and tamper-proofed throughout the entire supply chain. Moreover, the technology allows communication between the brand-owner and the end-user using an NFC (Near Field Communication)-enabled smartphone. Comprehensive data management and analytics capabilities are vital to all intelligent packaging solutions. Through the Microsoft cloud service, all data are collected for analytics to support and improve business efficiency.
“Now packaging data can be collected and analyzed anytime and anywhere, allowing customers an unprecedented amount of valuable information from supply chain performance to consumer behavior. Merging renewable packaging with intelligent, cloud-based features supports a more effective and profitable business,” says Teemu Salmi, Senior Vice President, CIO & Head of Digitalization at Stora Enso.
Stora Enso and Microsoft are currently involved in multiple projects for intelligent packaging with large international enterprises in diverse industries.