Würth Australia Strengthens Fulfilment Capacity

Fulfilment Capacity

Würth Australia is investing in automated order fulfilment at its facilities in Yatala, Queensland, and Keysborough, Victoria, through a new partnership with Dematic.

The investment is designed to strengthen fulfilment operations across Würth Australia’s national distribution network, supporting the company’s commitment to fast, accurate and reliable service while providing a scalable platform for future growth. Würth Australia distributes more than 22,000 products to over 56,000 active customers across sectors including automotive, transport, earthworks, fabrication, maintenance, repair and operations, construction and mining.

To support these operations, Dematic will deliver an integrated fulfilment solution designed to accommodate Würth Australia’s extensive and diverse product range. The solution combines automated and manual fulfilment processes, including an AutoStore™ Goods-to-Person system that provides high-density automated storage and supports both split-case and full-case picking. Dedicated manual picking areas will support products with different storage and handling requirements.

“The customer experience is incredibly important to us here at Würth, and a big part of that is ensuring our customers receive accurate and complete orders when they expect them,” said Serge Oppedisano, Chief Executive Officer of Würth Australia and Senior Vice President of the Würth Group Oceania.

He said the automation investment would also support the company’s approach to inventory management.

“This investment reflects those same values in our own operations – strengthening how we manage inventory, fulfil orders and move products through our national distribution network.”

Under the solution, orders will move between automated and manual picking areas before progressing through automated conveyor transport, document insertion, carton optimisation and sealing, labelling and despatch sortation. Dematic’s Warehouse Control System will integrate with Würth’s warehouse management system to coordinate picking tasks and the movement of goods across the automated equipment.

Terry Jamieson, Business Development Manager at Dematic, said the combination of automated and manual processes was intended to accommodate Würth’s broad product range.

“Würth’s extensive product range means there isn’t a one-size-fits-all approach to fulfilment,” Jamieson said. “Bringing together AutoStore with dedicated picking areas and downstream automation allows different products and orders to move through the most appropriate process.”

The Queensland solution is expected to become operational in August 2027, with the larger Victorian facility scheduled to follow in December 2027.

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