OBI’s Demand Planning, Replenishment Platform

Demand Planning

European Home and Garden retailer OBI Group has begun adopting Blue Yonder Demand Planning and end-to-end replenishment capabilities across its stores and distribution centres, with plans to ultimately deploy them to more than 660 stores across all of its markets. The deployment replaces multiple systems with a single, scalable platform. It also gives OBI AI-enabled forecasting and automated replenishment from distribution centres to store shelves, improving product availability for millions of customers across Europe.

OBI selected Blue Yonder to consolidate fragmented planning systems into one integrated platform. That helps improve forecast accuracy across assortment types and planning timeframes while standardising forecasting and replenishment processes across its network. Blue Yonder’s machine-learning capabilities and the prospect of future collaboration on a broader supply-chain transformation were key factors in OBI’s decision.

Blue Yonder Professional Services led the implementation, embedding subject-matter experts and data scientists with OBI’s team to deliver a single, scalable planning solution. Together, they built forecasting models tailored to different assortments and planning needs, standardised processes, and transferred knowledge to help OBI operationalise the new capabilities.

“We chose Blue Yonder because its AI and machine learning capabilities give us a single source of truth and harmonised decision-making across demand and replenishment planning. A go-live of this scale is never simply smooth—it is real work, and it paid off because we built on a clean target operating model first and migrated into the solution in a structured way. That’s why we are confident we will capture the full end-to-end benefits, not just switch systems—with real credit to the strong collaboration with the Blue Yonder Professional Services team along the way,” said Andreas Roesmann, SVP Supply Chain, OBI

With Blue Yonder, OBI will be able to:

  • Apply AI-enabled orchestration and automation to streamline operations, address store and channel-specific requirements, and integrate forecasting and replenishment workflows from distribution centres to stores.
  • Better understand what is driving customer demand and buying behaviour, leading to higher planner productivity and better inventory management.
  • Adapt to dynamic market needs by centralising data to quickly respond to demand shifts, disruptions, and evolving customer expectations.
  • Gain end-to-end visibility and optimisation to address both current and future supply chain planning and execution needs.

“OBI serves millions of Home and Garden customers across 10 European countries. Getting demand planning right at that scale means navigating real complexity, like seasonal peaks, regional variation, and rapidly shifting customer expectations,” said Monique Rupert, Senior Vice President and General Manager, Professional Services, Blue Yonder.

“Our AI-powered solutions were built for exactly these challenges. We worked closely with the OBI team throughout the deployment, and the foundation they now have will drive measurable improvements across OBI’s entire replenishment chain. We look forward to continuing to support them on their transformation.”

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