Food Producer to Implement Supply Chain Planning Solution

Finnebrogue, one of the UK’s leading and award-winning food producers, has selected RELEX Solutions, a provider of unified supply chain and retail planning solutions, to optimise supply chain planning across its four production sites. By implementing RELEX Supply Chain Planning, the family-owned business aims to improve production efficiency and maintain optimal inventory levels through demand sensing and planning, master planning, and production scheduling. RELEX partner, Supply Chain Company, will support the project with implementation services.

Renowned for its premium sausages and revolutionary ‘Naked Bacon’ and ham, made without nitrites, as well as its cutting-edge plant-based production facility, Finnebrogue is a leader in crafting exceptionally tasty and sustainable food from its operations in County Down, Northern Ireland. To further its commitment to operational excellence and sustainability, Finnebrogue is implementing an end-to-end supply chain planning software solution.

The goal: to create a unified, data-driven planning platform that reduces food waste, increases efficiency, and enables smarter decision-making across its operations in County Down. With over 500 SKUs and a diverse product portfolio, RELEX will support planning across Finnebrogue’s four sites – including its sausage and burger factory, bacon facility, cooked mushrooms and value-added, and its dedicated plant-based site.

“As a business driven by innovation and a passion for creating better food, we wanted a partner that could match our ambition,” said Dermot Hawkins, Operations Director, Finnebrogue. “With RELEX, we’re moving away from the limitations of complex spreadsheets and bringing demand, production, and materials planning together onto one integrated platform. This will improve efficiency, reduce risk and waste, and give us the insights we need to make faster, smarter decisions. RELEX’s proven expertise in food manufacturing made them the clear choice to support our journey toward more sustainable, streamlined operations.”

By adopting a machine learning–based demand planning solution with integrated demand sensing, Finnebrogue will gain a more accurate and real-time understanding of shifting demand patterns and consumer behaviour. This improved visibility will enable quicker responses to fluctuations, resulting in fewer lost sales due to improved product availability, better inventory turnover, and reduced waste, an especially critical benefit given the company’s focus on fresh products.

Additionally, advanced master planning and scheduling will allow Finnebrogue to optimise production across all four sites, ensuring efficient resource allocation and tighter alignment with actual demand. Together, these capabilities will enable the organisation to transition from spreadsheet-driven planning to a single, streamlined, and optimised planning environment, significantly improving overall operational efficiency.

“Supply Chain Company is delighted to bring our expertise to this project and support Finnebrogue in achieving their goals. Together with RELEX, we’re confident this collaboration will set a new standard for supply chain planning in the meat industry,” said Henk Jan Rijkse, Director, Supply Chain Company.

“We’re proud to welcome Finnebrogue, a company that shares our commitment to innovation and sustainability to our family,” said Stefano Scandelli, General Manager, Manufacturing Business Unit, RELEX Solutions. “Our unified platform will provide Finnebrogue with the visibility and control needed to optimise their entire value chain and also strengthen their position as a leader in sustainable food production.”

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Plant Protection Distributor Drives Profitability with ERP

Agrigem, one of the UK’s biggest distributors of plant protection products, has grown turnover by 80% and increased profit margins by 40% after adopting Forterro’s ERP and Warehouse Management Solution, Orderwise.

Agrigem offers thousands of products, including weed killer, moss killer, fertiliser, grass seed, biological controls, and equipment to homeowners, and those working in the horticulture, equine, forestry, sports and amenity sectors. Given the breadth and depth of its product range, Agrigem needed to streamline operations by managing these product lines, multiple payment methods and different customer requirements, which had previously been a significant challenge.

“We were in desperate need of greater efficiencies and to streamline our processes,” said Dave Best, Operations Director, Agrigem. “We had ambitious growth plans, and the set-up at the time was not going to support that growth. Not only is Orderwise inherently scalable but it has all the functionality we required to get on top of our operational organisation.”

Orderwise is an ERP solution deployed by wholesalers, distributors, retailers, manufacturers, and other businesses with complex requirements. It helps connect processes, optimise workflows, and revolutionise stock management.

It reduced the need for Agrigem to take on additional administrative resources as it grew by automating report generation, data imports, and other manual tasks. Furthermore, by having data presented automatically, Orderwise allowed them to make critical decisions faster and more efficiently, contributing to overall business growth.

“Investing in the right technology can set a business up for long-term success, and Orderwise undoubtedly falls into that category,” continued Best. “It takes away unnecessary decision-making and reduces reliance on manual processes, both of which have been highly beneficial to our ongoing growth trajectory. It has also made it much easier for us to offer overnight delivery throughout the UK, which is critical for customers.”

Since implementing Orderwise, Agrigem has also benefited from complete visibility into its operational metrics. This allows the company to act quickly and effectively, such as adjusting pricing or changing product ranges, thereby avoiding delays that could impact the business negatively.

“When customers use our technology in this way, we feel like we have made a major contribution to their growth,” said Tom Price, Director, Forterro. “Orderwise is especially suited to retailers, manufacturers and wholesalers. It’s very much our core user base, and we are constantly and iteratively improving the product based on the ongoing feedback we get from customers. Agrigem is a leader in its field and precisely the type of business we love to work with.”

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Supply Chain Commerce Solutions on Google Cloud

Manhattan Associates Inc., a global leader in supply chain commerce, has announced an expanded go-to-market (GTM) partnership with Google Cloud. All Manhattan Active® solutions are available on Google Cloud Marketplace, enabling customers to accelerate their digital transformation success. This expanded alliance will enable customers to easily procure, deploy and manage Manhattan’s award-winning, cloud-native supply chain execution, planning, and omnichannel commerce solutions.

“We’re excited to deepen our partnership with Google to bring our solutions to a larger user base through Google Cloud Marketplace, enabling greater agility, visibility, and resilience to supply chain commerce. In today’s dynamic market, cloud-driven flexibility isn’t just an advantage—it’s essential for business success,” said Eric Clark, President & CEO, Manhattan Associates. “Manhattan’s deep expertise in supply chain technology coupled with Google’s powerful, scalable infrastructure is perfectly placed to deliver AI-driven solutions.”

Key benefits of this expanded partnership include:

1. Speed to Value – Customers will be able to simplify billing, streamline procurement, and leverage Manhattan spend towards existing Cloud purchase commitments.
2. Accelerated Digital Transformation – Manhattan Active solutions are natively integrated into Google Cloud, driving agility in supply chain and omnichannel commerce operations. They are optimised to run with fast deployment and high performance, reliability and security.
3. AI Innovation at Scale – Customers will have access to advanced AI-driven insights, automation, productivity, and experience improvements, leveraging the latest AI technologies across their supply chain commerce operations.

“Bringing Manhattan Active to Google Cloud Marketplace will help customers quickly deploy, manage, and grow their supply chain commerce solutions on a trusted, global infrastructure,” said Michael Clark, President, North America, Google Cloud. “Manhattan Associates can now securely scale and support customers on their digital transformation journeys.”

Manhattan has partnered with Google Cloud for many years to transform supply chain capabilities for businesses worldwide. Manhattan Active Platform utilises an extensive array of services, including Google Kubernetes Engine (GKE), Google Cloud SQL, Google PubSub, Google Interconnect and Google Big Query. Our joint customers can enjoy the benefits of low latency connectivity with Google services and a secure data interchange.

Additionally, the newly announced Manhattan Agent FoundryTM is engineered using Google Agentspace technology and the Vertex AI platform. Our customers will have the benefits of Manhattan AI Agents being available in their own Google Agentspace allowing a seamless agentic execution across their enterprise applications.

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Define what is next in Global Shipping

Conventionally, one-way leasing has been seen as a niche industry in global container shipping. This is all about to change. With the global supply chain of old in a state of disruption, now is the time to define what is ‘next’ in global shipping, one container-specialist argues. And what is next, is one-way leasing.

The global supply chain of old seems to be in an upheaval, and a growing stack of empty containers that cannot make their way home from American ports are likely contributing to an expanding global mismatch in supply and demand – adding to a possible crisis, which – some say – is hiding in plain sight.

One-way may be the best way forward

For these reasons, the ever-changing world of global logistics is facing many new demands that an often-conservative container-shipping industry must adapt to keep up – including: the use of technology, fleet availability and flexibility as well as solutions that benefit the triple-bottom-line. This might explain why OVL Container’s CEO Osmo Lahtinen (pictured) has seen a recent uptick in interest in one-way leasing. Lahtinen is not surprised though – and he argues that one-way leasing may just be the best way forward, with the developments happening in the global supply chain.

He adds: “The one-way container leasing industry is highly equipped to handle the new requirements from the market and the supply chain – not least in terms of, say, fleet accessibility, the utilization of AI and the continued green transition. However, this requires breaking away from being considered a niche solution. This means that we, as specialists, must subvert expectations and misconceptions about the service. Not least among those, who still think it is primarily a tailor-made solution at a high-end price.”

‘Next practice’ must become best practice

Lahtinen and his company, OVL Container, are part of a highly specialized generation of emerging one-way leasing companies, including One Way Lease and Titan Containers, are spearheading a change within container shipping, where the ‘same-old, same-old’ no longer will suffice.

Right now, uncertainty is stalling the industry’s momentum, according to Maritime Analytica, and that uncertainty is driven by high freight costs, digitalization and sustainability investments. More of the same will not fix it, says Lahtinen. And this means that ‘next practice’ must become best practice, now.

“While we try to embody one-way leasing done right today, we are now more than anything determined to help embody what will be ‘next practice’ in container shipping, as a whole. This means embracing digital technology such as AI, while investing in an accessible depot network as well as a reliable fleet of green containers. And all this, without slapping on a premium price tag. Because – and let us be honest – price is still king with increasing port fees, inflation, and geopolitical risks”, Lahtinen adds.

Key Facts and Figures:
• Osmo Lahtinen founded the one-way container leasing specialists, OVL Container, in 2007.
• The WTO said global trade growth would have been +3%, but uncertainty alone has wiped out 1.5%.
• The Container xChange indicates that one-way container leasing is likely under 5% of the total market.

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Packaging Innovation Day is Borderless Success

With over 150 international attendees representing 92 leading companies in the world of eCommerce and logistics, the 2025 edition of CMC’s Innovation Day on Wednesday concluded with outstanding success. Held at the CMC Packaging Automation headquarters in Città di Castello, the event reaffirmed the company’s central role as a global benchmark in packaging automation.

This year’s theme, LIMITLESS, served as the guiding thread for a day filled with insights, visionary thinking, and innovations that are reshaping the future of right-sized packaging. The morning conference featured presentations from international customers, system integrators, and industry leaders who shared real-world case studies and emerging market trends. Logistics Business will bring you the full story in our next issue.

Among the speakers were DHL – who presented its project with Adidas; Avantor and Element Logic – who highlighted their joint project in Germany and the crucial role of CMC Genesys integration with AutoStore; and eMAG – the largest eCommerce player in Eastern Europe, who presented its packaging automation project developed in partnership with CMC. Exotec offered insight on the importance of right-sized packaging in complementing the new Skypod system.

In the afternoon, guests visited CMC’s production facility for exclusive demonstrations of the full range of on-demand packaging solutions and two of 2025’s key technological innovations:

• CMC Super Vertical: an ultra-compact machine capable of producing right-sized boxes and mailers, specifically designed for small to mid-sized distribution centers. It is ideal for retrofit projects and for maximizing space without compromising productivity.

• New CMC Genesys Concept and Genesys PRIMA: a scalable and modular machine, able to operate either as a stand-alone box-first solution or integrated within warehouse workflows. With the integration of CMC’s patented Vary-Tote technology, the system can handle irregularly shaped products within advanced pick-to-pack processes.

The event also saw a strong presence of system integrators from across the globe, eager to explore the flexibility and scalability of CMC’s solutions for end-to-end project implementations.
Underscoring the event’s success and rising international demand, CMC announced that, for the first time, Innovation Day will also be held at its Tech Centre in Atlanta, Georgia on July 16th. Already functioning as a training hub and testing lab for clients and technology partners, the U.S. site will host the second edition of CID25 to offer an immersive experience to the North American market.

“Integration is no longer optional — it’s essential. At CMC, we believe that innovation must start with listening. Since 1980, we’ve helped companies improve their fulfillment processes and achieve their sustainability goals through high-speed, high-performance technology. In recent years, market demand has shifted: businesses now need scalable solutions that can be deployed in existing, space-constrained environments. This is what has driven our R&D efforts. The result is a new generation of ultra-compact, intelligent systems that can handle a wide variety of items without compromising on package integrity or throughput. With CID25, we wanted to demonstrate that when innovation is driven by vision and passion, there are no limits,” said Francesco Ponti, CMC Executive Chairman and CEO.

Tania Torcolacci, Head of Global Marketing and Strategic Partnerships at CMC, added: “The excitement we received during the event encouraged us to extend Innovation Day to the U.S., where we aim to replicate the energy, dialogue, and value generated here in Italy.”

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Nothing Burns in Char-Broil Supply Chain

More and more BBQ enthusiasts are on fire for the products of the US company Char-Broil. To transport more than 450 containers of grills from suppliers to warehouses, the company manages its supply chain with Setlog’s OSCA software. Since then, e-mails and Excel lists for controlling the supply chain have been history.

“The prompt status updates from our suppliers in the digital, central solution are extremely valuable,” says Marco Peters, Head of Logistics Management, Europe, Char-Broil Europe.

Whether you’re a steak connoisseur or a vegetarian, no one turns down an invitation to a barbecue with family and friends on a warm summer evening. But barbecue fans know from experience that the mood is quickly dampened if the steak or eggplant is not evenly grilled or even burnt. Party professionals therefore leave nothing to chance and rely on professional equipment.

One of the leading suppliers of various grill systems and accessories for outdoor use is the US company Char-Broil. Its European subsidiary has been based in Hamburg for nine years. The company belongs to the consumer goods specialist W. C. Bradley. Today’s modern solutions have little to do with the first charcoal barbecue made of cast iron, which the Americans produced in 1948 in the tranquil town of Columbus, Georgia. Today, grill masters are turning to innovations such as digital smokers or hybrid grills from Char-Broil for special taste experiences, known in the trade as Maillard reactions.

The Americans are particularly proud of the patented TRU infrared grilling system. It offers a number of advantages, including 50 percent juicier food, 100 percent even heat distribution and up to 30 percent less gas consumption. The company’s slogan is “just grill”. The fact is that developing such solutions requires expertise in the fields of materials technology, gas combustion, die-casting design and software. The effort pays off: in 2020, the company was honored with the “Best Brands Award” as Germany’s strongest growth brand.

The products are no longer produced in the USA, but largely in Asia: 14 suppliers in Vietnam and China deliver around 100.000 barbecues to the European market and the UK every year. Transportation is managed by the logistics service provider DHL. There are also direct imports – from Amazon, for example. “The products arrive in around 450 containers and are distributed to three distribution centers,” reports Marco Peters, Head of Logistics Management Europe. The warehouses, which are all operated by 3PLs, are located in Birmingham, near Aarhus in Denmark and in Malsch near Karlsruhe. The latter is operated by the service provider Dachser. Customers throughout Germany and other Western European countries are supplied from the facility in Baden-Wuerttemberg.

More than 100,000 barbecues imported from Asia in total per year – this figure is enough to make any supply chain manager’s head spin. Until the beginning of 2023, it was a lot of work for the buyers and supply chain managers at Char-Broil. Each order was placed by email with the relevant supplier, confirmations had to be made manually, and the logistics service provider then commissioned. In addition, they often had stomach aches when it came to the arrival times of the goods. The supply chain was not transparent. The major disadvantage was that employees had to use several systems to manually adjust the correct arrival date in the event of a delay.

However, following the example of the TRU infrared grills, the supply chain management team also wanted to make sure that nothing was left to chance when it came to supply chain management and created an organizational IT blueprint to digitize their supply chain: at the same time as introducing SAP S4 HANA, the company implemented Setlog‘s OSCA SCM software in January 2023. The Bochum-based IT company won the tender against several competitors. “OSCA was the best fit for our requirements for a powerful system that could be implemented quickly,” reports Peters. The company uses the supply chain modules “OSCA Purchase Order Management” and “OSCA Global Logistics”. In addition to the Asian suppliers for Europe and the freight forwarder DHL, via the Forwarder API, Char-Broil in the USA was also connected in the fall of 2023.

Whether digital smoker or TRU infrared grill

Char-Broil controls several areas in OSCA on a daily basis:
• Delivery Planning including dialogs: This involves order confirmation from the supplier.
• Booking and shipment: In OSCA, this includes the supplier’s transport booking process with the freight forwarder, the shipment deposit by the logistics service provider via API and the uploading of mandatory documents.
• Report and analysis functions: The dashboard gives employees an overview of the status of all processes at the touch of a button.

To ensure that implementation does not become a time-consuming undertaking, Setlog relies on proven training processes with its customers. “Initially, you have to convince many suppliers to work with the new software in future. But after the training, they recognize the benefits. The good thing is that the suppliers can also measure their own performance in the system,” explains Peters. With the experience gained from the first wave of training, the SCM department is about to plan on the next: following the takeover of the supplier Dansons by W. C. Bradley, 18 new suppliers are due to be connected in the next few months.

On a day-to-day basis, SCM expert Peters is enthusiastic about working with OSCA – and no longer wants to do without the tool. The software offers a whole range of advantages:
• Procurement and transportation processes are managed transparently and centrally.
• The tool improves communication between W. C. Bradley and its partners. E-mail and Excel lists have been eliminated for managing the supply chain.
• Changes in the processes are immediately visible and can be communicated.
• Users benefit from updates in the event of delivery delays via the forwarder interface.
• Lead times are reduced.

“The prompt status updates from our suppliers in the digital, central solution are extremely valuable. We can see the status of the orders at any time. And after shipping, we receive tracking updates from DHL with updates on the estimated time of arrival, the ETA,” emphasizes Peters. The 43-year-old manager is very satisfied with the constructive cooperation with Setlog: “The very good and fast support is enormously helpful for us on a day-to-day basis.”

The journey with OSCA to control the supply chain continues for W. C. Bradley. After Char Broil Europe and USA, the Lamplight division, whose products provide the right lighting for the roasting magic, will also be connected in the coming weeks. W.C. Bradley is thus once again expanding the volume that is mapped in OSCA.

For Setlog Managing Director Ralf Duester, W. C. Bradley is a good example of how a company can successfully integrate its business units into an SCM software step by step and how management can control the supply chains centrally via a system: “Anyone who wants to be competitive in global purchasing today can no longer avoid modern IT and collaborative, digital solutions. And as with Char-Broil, you always need someone to drive the whole thing, coordinate it with the team, control it and introduce it.”

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Shipping Containers Entering new AI Marketplace

Net Feasa, specialists in supply chain digitalization, today announced the launch of Agentic Control Tower™, an end-to-end visualization and booking platform that wraps traditional shipping container workflows in Agentic AI. Agentic Control Tower™ transforms the container into an AI Agent that can initiate auctions among prospective customers seeking cargo slots on vessels via a new revenue-generating marketplace.

The AI-enabled container can self-manage, negotiate and secure optimal bids, delivering maximum efficiency and value to shipping companies. The platform, knowing the container’s current location, schedule and destination, will select the best option available for its next job while still in transit, in a paradigm shift for supply chain efficiency.

The now connected container, enabled by the Net Feasa IoTPASS™ edge device, uses new and existing data points from across the supply chain and applies Reflective Agentic AI to the workflows of intermodal logistics, unlocking the power of AI. The result is an innovative platform with dynamic booking capability, route optimization and precision delivery, all of which improves over time as the system steps back, learns and adapts.

Net Feasa’s Founder & Chairman, Mike Fitzgerald, commented on the announcement, “Through the introduction of superior visibility and optimization within the intermodal supply chain, we have reduced the cost of monitoring Refrigerated Containers, optimized the number of Dry Containers needed and introduced security as standard. The introduction of Agentic AI, however, is a step change in workflow efficiency. In one example we have reduced the carbon footprint in drayage by 50% and the cost to the shipper by 25%. At scale, this translates to less trucks on the road, less traffic congestion and further reductions in the number of containers required.”

Net Feasa’s Agentic Control Tower™ is built on decades of expertise pioneering vessel connectivity and IoT-enabled asset visibility. Reflective Agentic AI can analyze its own actions, critically evaluate what it is doing and refine its approach. This self-reflection of container moves, iterative improvements and ability to process huge silos of data ensures that the performance of supply chain operations is continuously improving over time. Agentic Control Tower™ brings with it a disruptive new business model for the intermodal industry, with an opportunity for shipping companies to access additional revenue streams and market share.

The announcement coincides with the SelectUSA Investment Summit taking place May 11th – 14th in Maryland, facilitating business investment by connecting thousands of investors, companies, economic development organizations (EDOs), and industry experts. The US is a key strategic market for Net Feasa. The company is committed to expanding with its partners globally and now has a presence in three continents to support close, collaborative relationships. Ian Walter, CEO will attend the event.

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Consafe Logistics Acquires Solid WMS

Consafe Logistics, a software product company delivering innovative Warehouse Management System (WMS), Warehouse Execution System (WES), and Warehouse Control Systems (WCS), has announced the strategic acquisition of Solid WMS, a Dutch SaaS-based Warehouse Management System (WMS) provider located in Breda, Netherlands.

This acquisition supports Consafe Logistics’ ambition to serve a broader range of warehouses and distribution centres including smaller, fast-moving warehouse operations. These customers need simplicity, speed, and value — without the advanced functionality and extensive capabilities that Astro WMS® offers for more complex operations.

Founded by three logistics and technology experts, Solid WMS has rapidly emerged as an innovative startup specializing in modern, native SaaS-based warehouse management solutions. Solid WMS is a great fit for manual warehouses with 5 to 30 operators in third-party logistics (3PL), retail, and e-commerce.

Kent Olsson, CEO Consafe Logistics Group, said, “We are very pleased to welcome Solid WMS into the Consafe Logistics family. Their product is tailormade for efficiency in less complex warehouses and perfectly complement our flagship Astro WMS®. Together, they allow us to serve a broader range of customers with different operational needs. This isn’t just a product fit — it’s a mindset fit. The Solid WMS team shares our focus on delivering customer value, and that’s why this partnership makes so much sense.”

Astro WMS® will continue to be Consafe Logistics’ premium solution, tailored specifically for mid-sized to large enterprises that require sophisticated functionality, scalability, and advanced automation integrations. Solid WMS broadens Consafe Logistics’ capabilities by offering a streamlined, SaaS-native alternative for customers with simpler needs — ensuring a right-fit solution, every time.

Remco Somers, Functional Lead for Solid WMS, commented, “Joining Consafe Logistics is an exciting step forward for us. We look forward to combining our innovation-driven technology with Consafe Logistics’ extensive market experience to reach new customers and help them achieve greater operational efficiency. We’ll be able to scale faster and bring the benefits of our technology to even more companies.”

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Deliver Europe Conference Agenda

Deliver Europe, an event for retail and ecommerce logistics, returns to Amsterdam on 4-5th June 2025 with its most ambitious edition yet, marking a decade of leadership in shaping the future of supply chain and logistics. This landmark 10th anniversary edition will spotlight cutting-edge innovation, cross-sector collaboration, and global thought leadership.

With record-breaking attendance expected, the 2025 event will welcome over 1,100 C- and D-level retail executives from leading brands including Amazon, H&M, Levi Strauss & Co, Nike, Procter & Gamble, Samsung, Walmart and many more. They will be joined by 150+ pioneering supply chain and technology providers such as Asendia, DSV, DP World, Geopost, GLS, Maersk, Ocado Intelligent Automation, Spring GDS and Swiss Post.

Attendees can look forward to more than 50 hours of curated programming designed to spark insight and drive action across the retail and logistics landscape. Among the highlights are two internationally renowned special guest speakers. Christiana Figueres, Founding Partner of Global Optimism and the key architect of the 2015 Paris Agreement on Climate Change, will address the global retail and logistics community with her compelling call to collaborative climate action.

“I am delighted to be joining Deliver Europe for its 10th Anniversary,” said Figueres. “I’ll be exploring the urgent need for bold, innovative solutions to tackle the climate crisis, how the logistics and supply chain sectors can lead the way, and the critical role of legislation like the Paris Agreement in building a sustainable future. I’m excited to share how each of us can make a difference because only through collaboration, creativity, and commitment can we unlock a greener, more prosperous future for all.”

Jo Malone CBE – one of Europe’s most celebrated entrepreneurs and the creative force behind both Jo Malone London and Jo Loves – will take the Deliver stage on 5th June to share her remarkable journey, offering insights into creativity, resilience, and the art of reinvention.

The keynote theatre will feature an impressive speaker line-up from some of the most influential names in retail and consumer goods. Ajit Sivadasan, President of Global eCommerce at Lenovo, will open the programme by exploring how supply chain can serve as a strategic advantage in the competitive world of ecommerce. Maria Hollins, CEO of Ann Summers, will offer a candid look at revitalising legacy brands, while Tom Killeen, Chief Operations Officer at THG, will examine the critical link between fulfilment and customer loyalty.

In one of the most anticipated sessions, leaders from Jack Wolfskin, Coty, Decathlon and Bonduelle will take the stage for a high-level panel discussion on breaking down silos to unlock value through end-to-end supply chain collaboration. The conversation promises to shed light on how operational integration and cross-functional thinking can drive performance and innovation.

Swagat Choudhury, Global Digital Commerce Director at Mars Wrigley, will turn attention to the future of work, discussing how AI is poised to take on the majority of supply chain tasks and why this should be welcomed, not feared. Meanwhile, Siemens’ VP of Supply Chain Excellence, Alexander Tschentscher, will share how to design a robust and sustainable culture to shape tomorrow’s supply chain. Further insights will come from PwC, who will assess the implications of tariffs on European trade and logistics strategy.

The 2025 conference will showcase 40 dynamic sessions across four thematic stages spotlighting innovation, operations, sustainability, and customer experience. These sessions will feature insights from leading players including Amazon Shipping, DHL, and Colissimo, among many others.

In addition, six exclusive Elite Table discussions will offer retail executives a private, off-the-record environment to tackle critical challenges, exchange ideas, and forge peer-to-peer connections in small-group settings. Topics will cover end-to-end supply chain visibility, retail–logistics alignment, AI-led forecasting and fulfilment, global trade disruptions, sustainable last mile strategies, and innovation through collaboration.

New for Deliver Europe 2025

To mark its 10th anniversary, Deliver Europe is introducing a series of elevated experiences designed to deepen connections and celebrate the power of community across the retail and logistics ecosystem.

On 3 June, the evening of the official opening, an exclusive C-suite Dinner will offer senior retail executives a fully hosted, invite-only evening of high-level conversation in an intimate, off-the-record setting. This will be followed on 5 June by the Women in Retail Breakfast – a curated experience bringing together women from leading retailers and brands to exchange perspectives, share stories, and spark new ideas in a supportive, inspiring space. Both moments aim to go beyond traditional networking, cultivating trust, inclusion, and insight through thoughtful conversations.
Further championing progress, Deliver introduces a new Sustainability Lounge – a dedicated hub for innovators and decision-makers committed to advancing a net-zero future. Opening at midday on 4 June with a special address from sponsor Spring GDS, the lounge will serve as a dynamic forum for collaboration, partnerships, and actionable ideas.

The celebrations will culminate in a spectacular 10th Anniversary Party sponsored by DP World, where attendees will gather for an unforgettable evening of gourmet food, free-flowing drinks, and an electrifying DJ set by French house music icon Bob Sinclar – capping a decade of industry-defining innovation with style, rhythm, and connection.

Together, these additions reflect Deliver Europe’s ongoing commitment to content that matters, meaningful connection, leadership access, and sustainability, while celebrating a decade of innovation at scale. Stéphane Tomczak, Founder and CEO of Deliver, commented: “This year’s programme, with its expanded content and new features, reflects the scale and urgency of the transformation underway in our industry. From climate resilience and AI to trade disruption and collaboration, the themes we’re spotlighting are those that will define the next decade of retail and logistics.”

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Infios Named in Magic Quadrant for WMS

Infios, a global player in adaptable supply chain execution, today announced that it has been positioned as a Leader in the 2025 Gartner Magic Quadrant for Warehouse Management Systems (WMS) for the seventh consecutive year. Infios was recognized for its Ability to Execute and Completeness of Vision in the warehouse management space. Infios rebranded in March 2025 and is noted as Infios (Körber) in this report.

The Gartner Magic Quadrant for WMS evaluates, “the WMS products across a range of criteria, including technology, functionality and usability. We consider the depth and flexibility of core capabilities such as receiving, put-away, picking, shipping, replenishment, quality assurance and cycle counting.” Leaders in the WMS market are present in a high percentage of new WMS deals, win a significant number of them and have a large and growing customer base.

“Our team’s unwavering commitment to innovation and customer success are driving the future of supply chain execution at Infios,” said Ed Auriemma, CEO of Infios. “We’re pushing the boundaries of what’s possible, helping our clients navigate increasingly complex global supply chain challenges. Our rise to one of the highest positions on the Ability to Execute axis reflects our mission to deliver solutions that not only meet today’s needs but anticipate tomorrow’s opportunities.”

Infios integrates order management, warehousing and fulfillment and transportation management into a comprehensive suite of solutions, equipping businesses with the tools they need to navigate today’s complex supply chain landscape. Infios is dedicated to its customers, evolving with them to provide scalable, adaptable solutions that meet their changing needs. This flexibility enables customers to optimize every aspect of their operations with versatile, scalable, and future-ready capabilities.


“Infios’s software has a no-limit technology to the kind of creativity we can express in driving efficiency and adding clientele. We look forward to creating things together here… through the combination of what we love doing and Infios enables us to do,” said Julian Van Erlach, SVP Global Supply Chain at FabFitFun. “I would, without reservation, recommend Infios.”

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