Clark Material Handling Archives

Clark Europe has gained a new contractual partner for Morocco in Techniplus. The market leader for the maintenance and repair of vehicles in port handling in Morocco will take over all sales activities for Clark Europe in Morocco in future. With this strategic step, Clark aims to further expand its sales activities in the North African market.

Techniplus was founded in 1991 in Casablanca and is owned by Motherwell Bridge Industries Ltd. based in Malta. The company is managed by Amine Rfiqi. The company’s core competences lie in the provision of high-quality industrial equipment solutions and after-sales services for the industrial, logistics and port handling sectors. Its customer base includes operators of the largest Moroccan ports in Casablanca, Tangier, Agadir and Jorf Lasfar as well as well-known companies from the industrial, steelworks and mining sectors.

Techniplus offers its customers a comprehensive range of services, including sales, rental, spare parts and lifetime maintenance and repair services. The company is also active in this segment in Mauritania, Senegal, Tunisia and Algeria. The Casablanca site has sales offices, a warehouse and a workshop covering a total area of 500 m2. The company currently employs a total of 52 people in administration, sales, workshop and warehouse – 41 of whom work in customer service alone. Techniplus has further service centres in Tangier, Agadir, Jorf Lasfar and Safi.

Techniplus offers its customers in Morocco the complete Clark range of services. In addition to the sale of all forklift truck classes and warehouse trucks, this also includes the supply of Clark spare parts and accessories. A comprehensive range of services including rental and financing as well as a comprehensive technical service for new and used Clark industrial trucks rounds off the range of services. The highly qualified service technicians receive regular training and are equipped with the latest tools and technologies. Techniplus offers its customers both on-site and off-site service options.

“With Techniplus, we can welcome a very experienced partner with in-depth expertise in the logistics sector to our team. We are very pleased to be able to further expand our sales in Morocco with our new sales partner. We wish Techniplus every success in their new role,” says Rolf Eiten, President & CEO at Clark Europe.

“Our cooperation with Clark Europe is an significant milestone for Techniplus. It enables us to expand our product offering and provide our customers with reliable and innovative industrial trucks. We look forward to a continued and prosperous partnership,” said Amine Rfiqi, Managing Director of Techniplus, at the signing of the contract.

Clark Europe Introduces New Management

Clark Material Handling is pleased to announce the establishment of its Global Headquarters in the United States. This move returns a premier American brand, the creator of the modern forklift, from Korea back to the US and lays the foundation for a global growth strategy that begins with a homecoming.

Clark’s Global Headquarters will merge with Clark Material Handling Company (CMHC), in Lexington, Kentucky, North American operations, leveraging the strengths of both companies and positioning Clark for further global growth in the coming decades. The integrated organization will be effective July 1, 2024, and will be located in Dallas, Texas, upon the official opening of the new Headquarters planned for January 1, 2025.

Mr. Chuck Moratz, Clark’s current Global President, will lead the integrated organization and serve as CEO at CMHC. Moratz has over 30 years of extensive forklift experience and an unwavering commitment to the Clark company. He has held various pivotal positions at CMHC, including Engineering Director, Vice President of Truck Operations, and COO. His global roles have included Vice President of Global Engineering and President of Global HQ. In addition, he has overseen the introduction of numerous IC and electric new products, including the bullet-proof S-Series product line. Moratz holds a Bachelor of Science in Engineering from West Point and has served in the demilitarized zone (DMZ) in Korea.

“Clark remains steadfast in its promise to deliver the highest-quality products and services worldwide. By relocating and combining our operations, we will accelerate new product development and the integration of new technologies to meet the changing needs of our customers while providing the best service and lowest cost of ownership in the industry”, says Moratz. “We appreciate the continued support of our employees, dealers, customers, and the market as we embark on this exciting new chapter. Together, we will build on our legacy of over 100 years of excellence and drive Clark to new heights.”

Since the forklift was invented by Eugene Clark in Buchanan, Michigan (USA) in 1917, CLARK has been one of the worldwide market leaders in the material handling equipment business. With more than 100 years of experience in the sector, and over 1.4 million forklifts sold worldwide, the CLARK brand, which is proud of its roots in the United States of America, is associated with modern and robust product design, progressive, sophisticated technology, and excellent customer service. Since 2003, CLARK has offered a complete product portfolio consisting of forklift trucks with electric or combustion engines and load capacities from 1.5 to 8 tons, reach trucks, warehouse trucks, tow tractors and a comprehensive range of services.

New Sales & Marketing Director

Tag: Clark Material Handling

New Clark Sales Partner for Morocco

Clark Announces American Homecoming

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