Subscribe

Tag: manhattan

Google’s Logistics Partner of the Year Announced

Posted on by Will Priestman

Manhattan Associates Inc has received ​the 2025 ​Google Cloud Partner of the Year Award for Supply Chain and Logistics. This prestigious award highlights Manhattan’s role as a​n​ innovator within the Google Cloud ecosystem, its commitment to driving customer success, and its pioneering application of Agentic AI and Generative AI (GenAI) within the Manhattan Active® Suite over the past year.

“Google Cloud’s Partner Awards recognize partners who have created outsized value for customers through the delivery of innovative solutions and a high level of expertise,” said Kevin Ichhpurani, President, Global Partner Ecosystem, Google Cloud. “We’re proud to announce Manhattan Associates as a 2025 Google Cloud Partner Award winner and celebrate their impact enabling customer success over the past year.”

“We are honored to be recognized as Google Cloud’s 2025 ​Business Applications Partner of the Year Award for Supply Chain and Logistics​,” said Sanjeev Siotia, executive vice president and CTO, Manhattan Associates. “This award is a testament to the deep collaboration between Manhattan and Google Cloud, as we work together to bring cutting-edge cloud infrastructure, data analytics, Agentic AI and GenAI capabilities to our joint customers. We look forward to continuing this partnership and driving the future of resilient, AI-driven supply chains and omnichannel commerce.”

At the core of Manhattan’s AI-powered innovations is Manhattan Active® Assist; an intelligent, contextual GenAI assistant designed to transform how users interact with the Manhattan Active solutions. Included with all Manhattan Active subscriptions, Manhattan Assist provides a natural language summary of how applications are currently configured and gives instant, accurate responses to questions about product functionality, API structures and more, across multiple personas, roles, and functions.

Manhattan Active® Maven is the company’s Agentic AI offering – an AI powered agent infused with order, payment, store location, and product availability information to deliver personalized, contextual customer service, akin to those delivered by human agents. Built on an Agentic AI platform and Google Gemini​ models​, Manhattan Active Maven is easy to implement and embeds seamlessly with websites and mobile applications, deflecting customer service inquiries, while boosting customer satisfaction and loyalty.

“Manhattan Active Assist and Manhattan Active Maven showcase the real-world power of AI in supply chain and logistics, driving unprecedented levels of personalization, productivity, and cost-savings. Manhattan’s continued partnership with Google Cloud enables us to deliver scalable, resilient and innovative solutions that address the complex challenges of modern supply chain networks,” Siotia finished.

Recently, Manhattan and Google Cloud collaborated on the second edition of the Unified Commerce Benchmark—the industry’s only analysis of unified commerce in specialty retail based on real-world purchases, returns, and customer interactions across digital and physical channels.  The 2025 edition revealed the common attributes of the most successful retailers, tangible retail best practices, and key opportunities to enhance customer value through modernized operations.

Read Similar…

BIFA Freight Service Awards Winners Revealed

Hope for the High-Street: Over 60% of Online Shoppers will Return

Posted on by Keith McKinley

There is hope for the high-street with nearly two-thirds (63%) of British shoppers will return to stores post-pandemic if they have a positive experience with a brand online, according to latest data.

Recent research conducted by YouGov on behalf of Manhattan Associates (supply chain and omnichannel commerce experts), shows that the fate of the Great British high street is not as bleak as some might have thought.

A survey of 2,000 consumers across Britain found that almost two thirds (63%) of online shoppers are either fairly or very likely to visit a physical store after having a great online experience with a brand: of the age groups surveyed, 18-24-year-olds were most likely to be influenced (80%) by positive online experiences, followed by 25-34-year-olds (65%).

This optimism from UK shoppers is positive for retailers that have endured a testing time over the last eight months. Despite many having to shut up shop and close their doors as part of the latest lockdown measures, these positive sentiments show that focusing on a positive online experience will pay dividends when restrictions are lifted, and that there is hope for the high-street when stores can reopen again.

Craig Summers, UK Managing Director, Manhattan Associates, commented: “The research is a ray of light for British retailers and shows how a great online experience can and (hopefully) will transcend into physical footfall.

While online might be the only channel available for many retailers right now, customers will be expecting the ease and seamlessness of their online journey to be mirrored when they return to stores in the New Year and retailers must be ready for that.

It’s things like having the ability to check in-store stock before visiting a shop, or the ability to deliver a variety of click-and-collect options are elements that all retailers will need to look at seriously if they are to encourage consumers to return to stores in large numbers in 2021,” added Summers.

When asked specifically about this year’s Black Friday events, the research rather unsurprisingly found that value for money (69%) and cheaper online deals (48%) were the two primary factors behind online purchasing decisions, but these were closely followed by the speed of delivery, which nearly two-fifths  (37%) deemed important.

“Speedy and reliable delivery, plus the restraints of a second nationwide lockdown will add pressure to delivery networks and supply chains over the next six weeks. However, many retailers will have learned from the initial challenges experienced during the UK’s first lockdown and should be more prepared for this crucial time of the year,” finished Summers.

All figures, unless otherwise stated, are from YouGov Plc.  Total sample size was 2,066 adults, including 560 who plan to shop online this Black Friday. Fieldwork was undertaken between 30th October -2nd November 2020.  The survey was carried out online. The figures have been weighted and are representative of all GB adults (aged 18+).

Subscribe

Get notified about New Episodes of our Podcast, New Magazine Issues and stay updated with our Weekly Newsletter.