Podcast: AI for smarter, more efficient and resilient business

In this insightful transport management focused episode of Logistics Business Conversations, Peter MacLeod sits down with Jonah McIntire, Chief Product and Technology Officer at Trimble, to explore how artificial intelligence—particularly generative AI—is reshaping the logistics and transportation industries.

Jonah challenges the misconception that AI must be fed a company’s proprietary data to be useful. Instead, he explains that modern generative AI systems can thrive even in messy, incomplete environments, learning patterns and improving performance with limited structure. These AI systems function less like traditional software and more like digital colleagues—adaptive, communicative, and capable of learning from real-world complexity.

This transport management podcast conversation, delves into Trimble’s Transport platform, a multi-party ecosystem connecting shippers, carriers, and retailers. AI plays a pivotal role in helping these parties work together more efficiently, solving shared problems like real-time ETA prediction, theft detection, and enhanced visibility. Jonah offers a compelling example: onboarding new users to the platform, a process that previously required a large team, is now being handled autonomously by AI agents, speeding up operations and freeing up human talent for strategic tasks.

Jonah also outlines a future where logistics professionals evolve into managers of AI teams—overseeing intelligent agents that handle tactical execution while humans guide direction and decision-making. Rather than replacing workers, AI is augmenting their capabilities, enabling smarter decision-making and greater resilience across the supply chain.

This transport management podcast episode offers a realistic and optimistic view of AI’s role in logistics, showing how it’s not only improving business performance but also redefining how people work within the industry. A must-listen for logistics professionals looking to understand how to harness AI for smarter, faster, and more collaborative operations.

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Trimble Completes Transporeon Acquisition

Trimble (NASDAQ: TRMB) announced today that it has completed its previously announced acquisition of Transporeon. As a leading cloud-based transportation management platform, Transporeon provides modular applications that power a global network for more than 150,000 carriers and 1,400 shippers and retailers with an integrated suite of best-in-class sourcing, planning, execution, monitoring and settlement tools.

Trimble funded the transaction using a combination of financings it has previously announced including senior notes, a term loan, existing credit facilities and cash on hand.

Transporeon will be reported as part of Trimble’s Transportation Segment.

At Transporeon, a Trimble company, our mission is to bring transportation in sync with the world. We power the largest global freight network of more than 1,400 shippers and retailers and more than 150,000 carriers and logistics service providers. Every day they execute more than 110,000 transports on our platform and book more than 100,000 dock-appointments for loading and unloading. In the course of one year, roughly €55bn in freight is being processed on our platform.

A leading transportation management platform connects all actors along the supply chain. It facilitates collaboration between the different parties, helps to automate manual processes and provides valuable real-time insights. The modular Application Hubs solve specific logistics challenges and range from freight sourcing over transport execution and dock and yard management to freight audit and payment. Data hubs provide insights into logistics operations, market developments and carbon emissions, next to ensuring transparency in the supply chain through visibility. Our platform works across all geographies and all modes of transportation, empowering logistics teams to move, manage and monitor freight.

Transporeon is headquartered in Ulm, Germany, and maintains 18 offices around the globe with over 1,400 employees across 27 countries.

Trimble is an industrial technology company transforming the way the world works by delivering solutions that enable our customers to thrive. Core technologies in positioning, modelling, connectivity and data analytics connect the digital and physical worlds to improve productivity, quality, safety, transparency and sustainability. From purpose-built products to enterprise lifecycle solutions, Trimble is transforming industries such as agriculture, construction, geospatial and transportation.

Global Transport Management Partnership

A forward-thinking process analysis and strategy are essential to implementing intelligent transport management software. In a new partnership, Euro-Log AG is combining its platform-based, digital transport management solution with the supply chain expertise of Deloitte. By merging their services in this field, the companies have created a powerful package that boosts the agility and resilience of supply chains.

Many businesses are increasingly feeling the pressure of unreliable supply chains, a lack of transparency and super-slow management processes in global transport. More than ever before, these companies need to manage their global supply chains in real-time using transport management platforms. IT services provider Euro-Log AG has forged a powerful partnership with Deloitte, combining the Euro-Log logistics platform with Deloitte’s comprehensive supply chain expertise to deliver even more effective solutions for global transport management.

In an initial phase, the Euro-Log AG transport management system will be deployed in Deloitte’s Supply Chain Control Tower (SCCT), an integrated data cockpit that provides access to virtually all levels of the supply chain. If there is an issue in the chain, the transport management system sends out an alert if a certain threshold value is exceeded. With the help of rule-based mechanisms, the system then suggests alternative transport routes, different modes of transport or new transport service providers. Euro-Log is also strengthening the Control Tower by adding global tracking solutions, which can even provide timely warnings of any delays in customs processing.

Countless Euro-Log customers and users of the Supply Chain Control Tower will benefit from this additional information and enhanced ability to control events in the supply chain. This includes users in the automotive sector: a familiar industry for Euro-Log, which has launched multiple automotive supply chain solutions and won a number of industry awards.

For Euro-Log CEO Jörg Fürbacher, this partnership represents a unique opportunity for global companies in an era of acute crisis: “This combination of competencies from both companies will enable customers to quickly analyse and identify process improvements, make rapid changes and safeguard their supply chains”, says Fürbacher. His words extend to the second phase of the partnership, which will involve rolling out both services in global companies. Fürbacher emphasises how quick and cost-effective it can be to implement the modular Euro-Log Transport Management System: “Often, in an initial phase, it only takes a few modules to stabilise a global supply chain; there is no need to invest enormous sums”.

Deloitte is also convinced of the potential of the complementary services. “Our partnership with Euro-Log is a highly valuable addition to our company, as we’ve demonstrated in joint projects with various customers”, says Tobias Exler, Deloitte Partner in Supply Chain & Network Operations. “We’re pleased that this partnership will enable us to expand our toolbox in this area – the Connected Supply Chain Solution, our Supply Chain Centre of Excellence and the Supply Chain Control Tower”, adds Stefan Klang, Deloitte Director in Supply Chain & Network Operations.

Euro-Log and Deloitte have already demonstrated how effective this partnership is in a joint connected supply chain project in the automotive sector. In this successful project, the companies showed that the rapid implementation of a digital, intelligent transport management system is a logical extension of process advice and support. This finely tuned partnership will enable many companies to achieve a resilient supply chain in the shortest possible time frame.

Founded in 1992 as a joint venture between Deutsche Telekom, France Telecom and Digital Equipment, EURO-LOG AG has established itself as one of the leading providers of IT and process integration solutions in the logistics industry. Since the beginning of 2018, EURO-LOG AG has been part of the global SupplyOn Group. With individual solutions such as B2B integration, procurement management, transport management, ONE TRACK shipment tracking, container management and mobile logistics solutions, the company ensures transparency along the entire supply chain. International customers from a wide range of sectors – from automotive, e-commerce and retail to industry and logistics – rely on the integration solutions provided by EURO-LOG AG. From its headquarters in Hallbergmoos, Munich, EURO-LOG AG operates its own data centres and employs over 120 people.

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